Thinking of Selling?
Our company can give you up-to-date information on what’s happening in the marketplace, as well as the price, financing, terms and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle. We will ensure your property is marketed well to maximize its exposure to other real estate agents and the public. We know when and where to market your property to generate the most interest and potential sales opportunities. When you do receive offers on your home, we will help you objectively evaluate every buyer’s proposal without compromising your goals. Throughout the selling process, we are always available to address any questions or concerns you may have.
If you're thinking of selling your home in the next year, we can help you. Please fill out the form below to request your home's current market value and a suggested listing price.
So You’re Thinking Of Selling Your Home?
Your home or investment property is usually one of your most valuable assets and I recognize that the decision to sell one of these is a big decision with many factors to consider, both logically and emotionally. I appreciate you considering entrusting this important task to me, and thank you for your time. This booklet is designed to help answer some of the more common questions that may come up, and help prepare you for our meeting. I hope you find it helpful and informative.
Four Factors Affecting the Saleability of Your Home.
I will provide you with a range in which I believe your home should be listed based on the current market conditions, and realistic expectations of the kind of market activity you may see for your home at the price you choose. By providing relevant information and helping you analyze and interpret it based on my years of local market knowledge, you will be able to make the decision if now is the right time to sell your home or investment property.
The condition of your property will have a lot to do with the selling price and how quickly your home will sell. If there are minor repairs that you could perform easily, or perhaps some cosmetic upgrades that will make your home more appealing, I will discuss those enhancements with you. I will also provide access to professional staging videos and checklists, free of charge, to help you prepare your home for sale. If professional staging is required, I will provide a list of reputable home staging professionals that can work within your budget to make your home shine.
When you decide to sell can be as important as any other factor. The real estate market is always fluctuating and is tied to many other economic factors, both locally and abroad. There are also seasonal fluctuations tied to holidays, school schedules, and weather factors. As a RE/MAX Real Estate Professional, I will be able to discuss with you the pros and cons of listing during the various seasons as well as in the current market conditions, which are outside of anyone’s control. They will also help you identify the potential costs of delaying a decision to move that you may not be aware of, including the benefits of “Buying Up” in a down market and lifestyle sacrifices associated with delaying the decision to move. By asking the right questions, I may also advise you that now may not be the right time to move after all. My goal is to be your “Trusted Advisor” for all of your real estate needs, now and in the future, not just for this one transaction.
By now you may have noticed that the first three factors, Price, Property Condition, and Market Conditions, are outside of my control as your Real Estate Advisor. While I will of course offer my expert advice on pricing correctly given the current market conditions and how to properly prepare your home to show its best, our main focus will be on the factors we can control – market exposure and negotiating offers with your goals and interests at heart! I want to get the most qualified buyers into your home with the goal of generating offers that will get you the most amount of money, in the least amount of time, and with minimal inconvenience so you can move on with your plans. No two homes are alike, so why settle for a cookiecutter marketing plan? My clients enjoy a comprehensive marketing plan, custom designed for their home’s special attributes and needs, combining tried and true techniques with new and fresh marketing ideas that will get their home noticed and sold in any market.
1. Good Photos Matter
More and more, buyers are being introduced to properties online. Pictures and videos matter. Before any photos are taken make sure your home has been properly de-cluttered, inside and out, and consider staging tips that will make the rooms appear larger. Make sure all photographs are taken by professionals.
2. An MLS Listing Isn’t EnoughIn addition to the MLS, your home needs to be marketed on social media and should be directly advertised to other real estate agents, here and abroad, who are more likely to bring a buyer to your home. Foreign investors want Canadian real estate, as they view it as a safe investment. You need to reach every potential buyer.
3. The Price Isn’t RightA home is likely to attract the most interest within the fi rst two weeks it is listed for sale. If the home is overpriced, buyers will move on. Be realistic when you set a sale price. Check out the competition and see what recent sales have been in the area. Remember, the longer a house sits on the market, the more likely that people will start asking whether something is wrong with it.
4. Buyers Can’t Get in to Have a LookSometimes two homes look similar, but one backs on to a ravine and the other to a hydro line. Make sure your agent asks for feedback from people who have seen your home but have decided not to put in an off er. If there is something outside the home that is bothering buyers, either fi gure out how to address it or adjust your price. If your neighbours know about prior problems with your home, be upfront and tell buyers in advance. They are going to ask the neighbours anyway, as part of their due diligence.
6. You Have the Wrong AgentWhen you interview agents, it should never be about choosing the one with the cheapest price. You have too much money riding on this choice. Ask any agent you interview about their own marketing plans and social media presence, and above all, get references. In addition, ask a simple question: Why should I hire you? If they can’t demonstrate why they are diff erent, move on.
What is Market Value?A Real Estate Agent is there to help you correctly price your property. Deciding on true market value is where the agent’s expertise will come into play. Prior experience and knowledge will make certain that your property is priced well. Regardless of the original price you paid for the property, or even improvements you’ve made over the years, market value is still based on what buyers are paying for similar properties at the time you put yours on the market.
Don’t Lose a Potential BuyerThe rule of thumb is that buyers look at about twelve properties before they make an off er. This will give them a great idea of whether or not your property is well priced. If it’s priced too high, you’ve just lost a potential buyer.
The overlap between the price range of the buyer and seller is shown in this diagram - keep it in mind when you’re pricing your property
Over Pricing Your HomeYou might think that if you put a high price on your home, “just to see what happens” no harm is done. Nothing could be further from the truth. Overpricing your home might seem harmless, but in fact you could miss out on otherwise serious buyers who think they cannot aff ord your home.
If you’ve priced your home on the high side and later have to lower the price, buyers may wonder what is wrong with your home and lose interest. Pricing your home reasonably the fi rst time is critical to attracting the right buyer at the right time.
What you don’t want to do is wind up selling your home for lower than market value because you’ve scared off buyers with your price corrections, or are now only able to attract off ers from bargain hunters.
If you are able to be realistic with your selling price, everyone wins.
In order to provide the best service to our clients, and exceed your expectations, I will invest heavily in the business of selling your home. Some of these expenses include:
When I work for you, I invest upfront both time and money into selling your home. As a REALTOR®, I’m not paid a salary, and only get paid when your transaction is closed, and the title on your home is transferred. When a brokerage fee is earned, it is shared between the real estate companies involved in the transaction.
What I Will Do To
Full Service Home Seller’s Program
A full colour, multi-picture tour, with up to 20 high quality pictures, will be uploaded onto all public MLS sites, as well as my own website, within 24hrs of the listing date.
High-quality, full color feature sheets with multiple pictures will be produced for use at Open Houses and to be given to potential Buyers.
A highly visible RE/MAX “For Sale” sign – with the industries most recognizable trademarks – will be placed in the most prominent position possible on the property, in compliance with city signage and strata by-laws.
An industry Open House will be held during the fi rst week of the listing to promote your home to local REALTORS® and allow them to preview it for their potential Buyers. Additional industry Open Houses will be held to coincide with any necessary price changes.
With your approval, public Open Houses will be hosted, at regular intervals during the listing period.
Your home will be promoted to over 600 of our busy associates at all eight of our affi liated Metro Vancouver Properties offi ces so that your home will be promoted to their potential buyers.
For strata titled properties, a Strata Plan Search will be ordered.
I will provide you access to RE/MAX’s exclusive “Are You Fit to Sell” videos and checklists to help you get your home ready for the market.
Get Your Home Sold!
Working with a REALTOR® who understands how to market your home is one of the key advantages of working with a real estate professional:
I will provide a list of recommended professional services that can help you, if necessary, to get your home ready for public viewings.
I will review prudent safety precautions to be taken to ensure valuables and family members, including pets, are taken into consideration when the home is being scheduled for an Open House or Buyer viewing.
Follow up emails to all REALTORS® who have shown your property to receive timely feedback from them and their Buyers. This feedback will be summarized and provided to you during our weekly updates.
I will verify with REALTORS® showing your home that all potential Buyers viewing your property are pre-approved for a home in that price range.
I will ensure that all of the features of your home are brought to the attention of potential Buyers, and that any questions or concerns are quickly addressed. I will provide the potential Buyer a detailed feature sheet of your home that highlights its unique features.
All off ers will be presented to you promptly and negotiated with your best interests in mind. Negotiations will be kept moving in a timely manner to facilitate decision making that meets your objectives for selling.
The conditions or subjects of your off er will be logged into a daily schedule to ensure that they are serviced in accordance with the timelines of the contract, and to deal with any objections in a timely manner.
All deposits will be accepted only as bank drafts to avoid any chance of a non-suffi cient funds cheque.
My Client-First Philosophy
There are many qualities and skills that go into being an excellent real estate professional – integrity, in-depth community and market knowledge, being marketing savvy, have eff ective negotiation skills and a high-quality professional network, all of which are hallmarks of how I work.
That said, in my experience as a Burnaby real estate professional, I’ve also found that providing the very best service is essentially about putting my clients fi rst. This means keeping myself accessible, being a good listener as well as a good communicator, and responding quickly to your needs.
This “client fi rst” philosophy has always been my approach and it requires me to continually improve my skills and ways of doing business. In addition, I’ve found that the latest technologies are enabling me to do everything I’ve always done, only much more quickly and effi ciently. They’ve also helped me to extend the range of services I provide to my clients.
So when you decide that you’d like to buy or sell a home in the Burnaby, or the Lower Mainland areas, please contact me.
Being in the real estate market for most of my life, has provided me with a strong commitment and expertise in understanding the market, how to negotiate, and assessing a good buy.
In 25 years I have acquired 6 million in revenue properties, from buying, selling, developing, strata lots and lands titling.
I have learned that it is about the “fi t“ and that there is a fi t for everyone, every home, community, investment, in risk and mortgage debt. My job is to get you to the right “fi t”.
Life changes and so does the fi t for you. That is why I’m here to help in the proccess of change. What fi ts a single person, may change with time. For example 3 kids and a dog might make you want to move.
The bottom line is my success will be to fi t you to the right home. Whether you are buying or selling, from fi rst time buyers, to investors, right down to estate sales I have helped to satisfy many clients and would like to do the same for you.
There are many things I can say about the high quality of service I provide to my home seller and home buyer clients, but probably none would be as credible as testimonials from some of my recent clients themselves.
So please take a moment to read the following testimonials. I hope they indicate my experience and integrity, as well as make it clear how much I enjoy helping people with their real estate needs.
“Thank you for going above and beyond our expectations.”
Mike, Burnaby B.C
“George did a fantastic job of selling my townhouse in Burnaby in a very short period of time. Within the first few days of listing he had distributed brochures throughout the neighbourhood as well as holding an open house weekend. He took care of all the details in a professional manner and was always available for any questions I had. The service and personal attention I received from George was exceptional.”
Laureen, Kelowna B.C
“Thank you so much for all your work and expertise in marketing and selling our home. It was a real pleasure to deal with someone in whom we had so much confidence.”
Brenda, Burnaby B.C
“George Taraviras represented us in September 2012 when we purchased our town home in central Burnaby. He was incredibly enthusiastic, supportive and attentive throughout the entire process. We were dealing with a tight turn around as our purchase was subject to sale, and George went above and beyond to make the experience smooth and the transition stress-free.”
Kelly and Jarred, Burnaby B.C.
What You Should Expect While Working with a RE/MAX Real Estate Professional:
Act As Your Marketing Manager by
• Guiding you in setting a competitive market price.
• Advising you on how to showcase your home and highlight its best features.
• Developing a professional marketing strategy to expose your property to the widest possible audience — from a yard sign to direct mailers to a powerful internet presence.
• Reporting to you regularly on buyers feedback and new listings and sales that may impact on the market value of your home.
Introduce Qualified Buyers by
• Working with the industries most productive Buyers Agents through the MLS.
• Confirming that each buyer has been pre-qualified prior to viewing your home.
Serve As Your Experienced Negotiator by
• Advising you on the merits of the offers submitted.
• Representing your best interests at all times and keeping your goals in full view.
Act as Your Closing Coordinator by
• Having our company staff send documents out on time.
• Delivering the keys to the buyers only after title has transferred and funds are ready to be issued by your lawyer/notary; my office staff will keep me informed.
Following up any loose ends prior to and after moving day.
• Providing you with helpful tips on moving that can make the day go smoother.
RE/MAX agents are passionate about real estate. With full-time, experienced professionals dedicated to serving you, we offer expertise not found elsewhere. Choose Wisely. Choose RE/MAX.
Nobody in the World Sells More Real Estate than RE/MAX.
When you sell your home through a RE/MAX Agent, you become part of a worldwide sales force with more than 90,000 agents in more than 80 countries. Through REMAX.ca, REMAX.com, and Global.REMAX.com, you will be tapping into the world’s most effective referral network and enjoying the benefits of one of the planet’s most powerful real estate brands.
Go Global – Go RE/MAX!